March 20, 2019

Love at First Site: WordPress and Small Business

WordPress has been around for more than 15 years. It’s the market-leading online publishing software that enables you to create self-controlled, fully functional websites on your own turf. With almost a third of the Internet running on WordPress, it’s no wonder that so many small business owners fell in love with it.

August 10, 2018

9 of the Best Animation Libraries for UI Designers

Front-end web design has been through a revolution in the last decade. In the late 2000s, most of us were still designing static magazine layouts. Nowadays, we’re building “digital machines” with thousands of resizing, coordinated, moving parts.

July 19, 2018

So You Want to Persuade Users? Make Things Simple!

AIDA is an acronym used in marketing and advertising to describe the stages that a customer goes through in the purchase process. The stages of Attention, Interest, Desire and Action, generically follow a series of cognitive (thinking) and affective (feeling) stages culminating in a behavioral (doing e.g. purchase or trial) stage. This should sound familiar since this is what we do through design, especially persuasive design.

February 1, 2018

Lead Generation: Website Best Practices

A visitor takes action, a contact form is submitted, a lead is born. A lead generation website has a specific set of pages, each with specific elements. Each element aligns with the expectations and psychology of the visitor and the marketing program of the business. Let’s break it down.

October 11, 2017

50+ Frequently Asked Questions About WordPress

We thought we’d share and expand on some of the most common questions we’ve been asked about WordPress! We’ll cover tons of topics including: About WordPress, Installing WordPress, WordPress Basics, WordPress Blogging, WordPress Pages, Customizing WordPress, WordPress SEO, Speeding Up WordPress, WordPress Security, and Making Money with WordPress.

September 19, 2017

Rethinking drag and drop

Drag and drop is an intuitive way of moving and rearranging things. The good people at Atlassian have recently released react-beautiful-dnd which makes drag and drop for lists on the web more beautiful, natural and accessible. The core design idea of react-beautiful-dnd is physicality: users need to feel like they are moving physical objects around.

August 1, 2017

Copywriting for mobile

Reading on a mobile device is different from reading on a desktop, mainly because the screen is much smaller. Texts appear stretched on a mobile device, as people have to scroll much more. Besides that, people reading from a mobile device can be anywhere. Lots of people use their mobile device ‘on the go’, while also doing other things. Their attention span and their concentration are very limited. That’s what makes writing for mobile challenging.

July 14, 2017

5 Ways Web Design Impacts Customer Experience

Web design is one of the most important parts of any Internet marketing strategy. It has a huge impact on the digital customer experience in several different ways. Your site’s aesthetics, usability, any other crucial factors are essential to your company’s long-term online success. But how dramatically does it actually impact your bottom line? In this post, we’ll take a look at five major aspect of web design and how you can improve all of them.

May 10, 2017

10 Design Predictions for 2017

Change happens at lightning pace in the design industry and it’s important to keep up to speed with what’s happening to stay relevant. Even if you’re not one to follow trends, as a designer, it’s good to be aware of the shifts going on in the industry. I rounded-up 10 of what I believe will be the most important design trends of the year.

May 4, 2017

See How Your Web Site Looks on Different Devices and Different Screen Resolutions

Your site is done and looking great on your screen. But, what about the others? They don't have the same setup you do, how does it look like on their screen? Or their mobile device?